Alibaba’s Lazada brings South Korea’s Gmarket to Southeast Asia

South China Morning Post - Sep 29, 2025

Lazada, the Southeast Asian e-commerce arm of Alibaba Group Holdings, has partnered with Gmarket, a South Korean online marketplace, to give shoppers across Southeast Asia access to 20 million products from South Korean sellers. The partnership, launched on Monday, introduces a storefront for Gmarket within LazMall, Lazada’s flagship virtual shopping mall. Shoppers in Singapore, Malaysia, Thailand, the Philippines and Vietnam will be able to buy a wide range of products from popular beauty and...

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